Flare Mena

Oct, 2024 - Present  •  1 yr 11 mos  -  Freelance

➔ Spearheaded a data-centric content ecosystem that boosted Instagram engagement by 46.9% in 90 days, leveraging social listening and competitive trend analysis.
➔ Orchestrated full-funnel ads campaigns, achieving a high-performing 6.8% CTR through rigorous A/B testing, creative iteration, and granular audience segmentation to drive conversion efficiency and positive ROAS.
➔ Directed cross-functional collaborations with influencers and creative teams to launch integrated User-Generated Content (UGC) strategies, enhancing brand authority and community loyalty through proactive engagement optimization.
➔ Architected and executed comprehensive content roadmaps across Instagram, Tiktok and Facebook. Utilizing audience psychographics to scale organic resonance and reach.
➔ Strategic leader in scaling brand and executing advanced content monetization strategies to drive direct sales and measurable business impact.