BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Skyler//NETWORK//EN METHOD:REQUEST BEGIN:VEVENT UID:6abc1712cbc5b@skyler.network DTSTAMP:20260929T195250Z DTSTART:20250721T140000 DTEND:20250721T150000 SUMMARY:Specialization: Becoming a Category of One DESCRIPTION:Happy to share that I'll be speaking at Specialization: Becomin g a Category of One! Make sure to attend it on July 21.In this context\, †śSpecialization” refers to your market position that clearly distinguishe s your business from your competitors - and allows you to become a category of one! Join us by registering here: https://lnkd.in/gfx4aFX7Without clear ly defining your specialization\, you are unable to compete for clients tha t are well-suited to your specific services\, win more business and acceler ate your growth. Defining your unique positioning statement can lead to cla rifying the firm’s overarching strategy\, making smarter hiring decisions \, defining your ideal client and more! Join Cheryl Texeira to learn how to become the best in a well-defined niche - resulting in superior profitabil ity\, growth\, and scale. https://join.skyler.network/sn_1750608372898 LOCATION:https://join.skyler.network/sn_1750608372276 ORGANIZER;CN="Cheryl Texeira":mailto:ghostlightenterprises@gmail.com BEGIN:VALARM TRIGGER:-PT15M ACTION:DISPLAY DESCRIPTION:Reminder END:VALARM END:VEVENT END:VCALENDAR