Freelance Remote

Mar, 2022 - Present  •  4 yrs 7 mos  -  Self employed

I've been in the social media space for 4+ years, helping coaches and business owners turn their social media into a client acquisition engine across Instagram, TikTok, Facebook, YouTube, and LinkedIn.

Plan, create, and edit engaging content tailored to each platform for service-based businesses & coaches.

Develop data-driven content strategies and posting schedules to grow engagement, brand awareness, and leads.

Design and implement campaigns including reels, short-form videos, B-roll, and interactive posts.

Track performance metrics (reach, engagement, conversions) and optimize content based on actionable insights.

Collaborate with clients and communities to provide value, answer questions, and foster engagement.

Use storytelling to educate, motivate, and inspire audiences while maintaining brand alignment.

30-Day Content Growth Challenge (2025)

Designed and executed a structured 30-day content plan to boost visibility and engagement.

- Implemented analytics tracking to identify top-performing formats, resulting in 44% growth in reach within one month.

- Improved profile activity by 75.6%.

- Continued efforts post-challenge led to 193% increase in Instagram reach over 90 days.