May, 2024 – Sep, 2025 • 1 yr 5 mos - Full time
Executive search consultancy specialized in attracting and selecting technology leaders.
- Developed the strategic marketing plan, including competitor analysis, market research, SWOT analysis, buyer personas, and brand positioning.
- Planned and executed inbound marketing strategies: content creation, marketing automation, and social media management.
- Organized high-level executive events to acquire and retain clients.
- Created and coordinated internal communication and employer-branding initiatives.
Apr, 2023 – Apr, 2024 • 1 yr 1 mo - Full time
Orthodontic clinic in Australia
- Creation and execution of the strategic marketing plan;
- Development of inbound marketing initiatives focused on content and social media (Instagram and Facebook).
Dec, 2019 – Mar, 2023 • 3 yrs 4 mos - Full time
Headhunter consultancy specialized in attracting and selecting technology talent and digitally fluent executives.
- Designed and implemented the strategic marketing plan, including competitor analysis, market research, SWOT analysis, buyer personas, and brand positioning.
- Executed inbound marketing strategies: content creation, marketing automation, and social media management (Instagram, LinkedIn, Facebook, YouTube, Spotify, and Deezer).
- Migrated the company website from WIX to WordPress, improving Google search ranking.
- Planned and delivered executive events to drive client acquisition and retention.
- Developed and managed internal communication and employer-branding programs.
- Conducted executive-level technology recruitment and participated in the company’s Diversity & Inclusion Committee, supporting the creation of metrics to track outreach to diverse professionals.
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Degree: Marketing •  Jan, 2017 – Dec, 2021
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