Hannah L.

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Hannah L.

Social Media Strategist specializing in organic growth, founder storytelling and community-driven brand building

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Social Media Specialist

United Federation of Teachers

Aug, 2024 - Present • 2 yrs 1 mo - Full time

• Execute organic social strategy and short-form video production across Instagram, TikTok, LinkedIn, X, Bluesky and Threads to drive audience growth and engagement
• Concept, film and produce platform-native content aligned with campaign priorities and performance goals
• Track and analyze performance using Sprout Social, identifying trends and optimizing content based on engagement and retention data
• Contributed to a 124% increase in social impressions and an 82% lift in cross-platform engagement
• Monitor trends and emerging platform formats to inform timely content opportunities and creative experimentation

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Afghanistan (AF) +93
Albania (AL) +355
Algeria (DZ) +213
Andorra (AD) +376
Angola (AO) +244
Antigua and Barbuda (AG) -267
Argentina (AR) +54
Armenia (AM) +374
Australia (AU) +61
Austria (AT) +43
Azerbaijan (AZ) +994
Bahamas (BS) -241
Bahrain (BH) +973
Bangladesh (BD) +880
Barbados (BB) -245
Belarus (BY) +375
Belgium (BE) +32
Belize (BZ) +501
Benin (BJ) +229
Bhutan (BT) +975
Bolivia (BO) +591
Bosnia and Herzegovina (BA) +387
Botswana (BW) +267
Brazil (BR) +55
Brunei (BN) +673
Bulgaria (BG) +359
Burkina Faso (BF) +226
Burundi (BI) +257
Cabo Verde (CV) +238
Cambodia (KH) +855
Cameroon (CM) +237
Canada (CA) +1
Central African Republic (CF) +236
Chad (TD) +235
Chile (CL) +56
China (CN) +86
Colombia (CO) +57
Comoros (KM) +269
Congo (CG) +242
Congo ( Democratic Republic of the CD) +243
Costa Rica (CR) +506
Croatia (HR) +385
Cuba (CU) +53
Cyprus (CY) +357
Czech Republic (CZ) +420
Denmark (DK) +45
Djibouti (DJ) +253
Dominica (DM) -766
Dominican Republic (DO) -808
Ecuador (EC) +593
Egypt (EG) +20
El Salvador (SV) +503
Equatorial Guinea (GQ) +240
Eritrea (ER) +291
Estonia (EE) +372
Eswatini (SZ) +268
Ethiopia (ET) +251
Fiji (FJ) +679
Finland (FI) +358
France (FR) +33
Gabon (GA) +241
Gambia (GM) +220
Georgia (GE) +995
Germany (DE) +49
Ghana (GH) +233
Greece (GR) +30
Grenada (GD) -472
Guatemala (GT) +502
Guinea (GN) +224
Guinea-Bissau (GW) +245
Guyana (GY) +592
Haiti (HT) +509
Honduras (HN) +504
Hungary (HU) +36
Iceland (IS) +354
India (IN) +91
Indonesia (ID) +62
Iran (IR) +98
Iraq (IQ) +964
Ireland (IE) +353
Israel (IL) +972
Italy (IT) +39
Jamaica (JM) -875
Japan (JP) +81
Jordan (JO) +962
Kazakhstan (KZ) +7
Kenya (KE) +254
Kiribati (KI) +686
Kuwait (KW) +965
Kyrgyzstan (KG) +996
Laos (LA) +856
Latvia (LV) +371
Lebanon (LB) +961
Lesotho (LS) +266
Liberia (LR) +231
Libya (LY) +218
Liechtenstein (LI) +423
Lithuania (LT) +370
Luxembourg (LU) +352
Madagascar (MG) +261
Malawi (MW) +265
Malaysia (MY) +60
Maldives (MV) +960
Mali (ML) +223
Malta (MT) +356
Marshall Islands (MH) +692
Mauritania (MR) +222
Mauritius (MU) +230
Mexico (MX) +52
Micronesia (FM) +691
Moldova (MD) +373
Monaco (MC) +377
Mongolia (MN) +976
Montenegro (ME) +382
Morocco (MA) +212
Mozambique (MZ) +258
Myanmar (MM) +95
Namibia (NA) +264
Nauru (NR) +674
Nepal (NP) +977
Netherlands (NL) +31
New Zealand (NZ) +64
Nicaragua (NI) +505
Niger (NE) +227
Nigeria (NG) +234
North Korea (KP) +850
North Macedonia (MK) +389
Norway (NO) +47
Oman (OM) +968
Pakistan (PK) +92
Palau (PW) +680
Palestine (PS) +970
Panama (PA) +507
Papua New Guinea (PG) +675
Paraguay (PY) +595
Peru (PE) +51
Philippines (PH) +63
Poland (PL) +48
Portugal (PT) +351
Qatar (QA) +974
Romania (RO) +40
Russia (RU) +7
Rwanda (RW) +250
Saint Kitts and Nevis (KN) -868
Saint Lucia (LC) -757
Saint Vincent and the Grenadines (VC) -783
Samoa (WS) +685
San Marino (SM) +378
Sao Tome and Principe (ST) +239
Saudi Arabia (SA) +966
Senegal (SN) +221
Serbia (RS) +381
Seychelles (SC) +248
Sierra Leone (SL) +232
Singapore (SG) +65
Slovakia (SK) +421
Slovenia (SI) +386
Solomon Islands (SB) +677
Somalia (SO) +252
South Africa (ZA) +27
South Korea (KR) +82
South Sudan (SS) +211
Spain (ES) +34
Sri Lanka (LK) +94
Sudan (SD) +249
Suriname (SR) +597
Sweden (SE) +46
Switzerland (CH) +41
Syria (SY) +963
Taiwan (TW) +886
Tajikistan (TJ) +992
Tanzania (TZ) +255
Thailand (TH) +66
Timor-Leste (TL) +670
Togo (TG) +228
Tonga (TO) +676
Trinidad and Tobago (TT) -867
Tunisia (TN) +216
Turkey (TR) +90
Turkmenistan (TM) +993
Tuvalu (TV) +688
Uganda (UG) +256
Ukraine (UA) +380
United Arab Emirates (AE) +971
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Uruguay (UY) +598
Uzbekistan (UZ) +998
Vanuatu (VU) +678
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Hofstra University

Degree: Bachelor of Arts • Aug, 2015 – May, 2019

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